Managing More: Campaigns to Close the Gap

This year has presented a lot of unforeseen circumstances. That. Is. For. Sure. What we (in the fundraising realm) have learned is that donors are still willing to give, and the more campaigns you can run the smaller your fundraising gap will be.

This webinar will cover how you can manage more campaigns “ of various sizes “ this year to help close the gap caused by Covid-19. You can do this, and we’re going to walk through various ways to make fundraising work in this new world.

We’ll cover:

  • Types of campaigns that your organization can run simultaneously 
  • How to differentiate and run these various campaigns
  • How to prioritize and segment donors to set up for success
  • The data behind why running multiple campaigns to bridges fundraising gaps


Wednesday, September 23, 2020
@ 12 p.m. Pacific / 2 p.m. Central /
3 p.m. Eastern 


Laura Barlow
Customer Success Manager

Brandon Stec
Director of Marketing
Brandon Stec is an Indiana University graduate who spent nine years in the sports industry until transitioning into the technology world. As the Director of Marketing Operations, Brandon drives the marketing efforts for GiveSmart. In the Chicago area, Brandon is a former candidate for Man of the Year for the Leukemia and Lymphoma Society and sits on the board currently. Other organizations Brandon personally supports are BBYO, AFP, the Jewish United Federation, and the Lincoln Park Zoo. 


Kelsey Woodworth
Content Marketing Manager
Kelsey Woodworth is the Content Marketing Manager and an Event Specialist for GiveSmart by Community Brands. An Auburn University alumna, Kelsey holds degrees in public relations and international business. Before landing at GiveSmart in 2017, her career spanned advertising departments within international media investment firms and marketing for nonprofit organizations. Her finger is on the pulse daily for innovations in fundraising, community building, donor relations, and event trends. Kelsey is passionate about environmental conservation, animal welfare, urban farming, and expanding tech accessibility. Kelsey lives in New York City and volunteers at the city’s compost center and teaching garden on Governors Island. 


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