The Givesmart Blog
Industry news and trends to keep you moving forward.How Opening a Previously Exclusive Event Drew National Interest
Chicagoland’s beloved Misericordia shares the unexpected success of their virtual gala. Opening their exclusive event at an inclusive price point drastically increased their participation – across the country. The following is a transcript of our conversation from our...
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15 Games for fundraising campaigns
Looking to spice things up at your next event? Games are a great way to raise additional funds, entertain, and keep guests engaged through participation. Raffles and wine pulls are familiar, but we’ve broken down a few more to help jog new ideas.
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2018 fundraising trends
The way donors give is ever-changing. We got our team together to reflect and discuss fundraising trends we saw at events across the United States this year.
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Increase Attendance at Your Next Event
It’s stressful when your guest count isn't looking how you want it to before an event, but there are a few last-minute things you can do to help increase attendance. Utilize social media and your personal network, and encourage others connected with the...
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Essential Steps for a Text-to-Donate Campaign
Tips to execute a successful text-to-donate campaign.
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Donor Segmentation: Why it Matters and How to Use it
Data has many uses in the nonprofit world and beyond. Segmenting your donors and catering marketing towards the different segments enables organizations to increase donor retention and donations! Why does donor segmentation matter? There are times each day...
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Why mobile bidding is an improvement, not a distraction
Many organizations considering the transition to mobile bidding from paper bidding ask us if fundraising technology distracts event guests from being social. They also question if this shift softens the focus on the evening’s cause, detracting...
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Attracting and Retaining Millennials as Donors and Volunteers
To grow your organization, you need to focus on attracting and retaining younger constituents. Many organizations disregard younger audiences, but these groups are growing in both size and income, and are valuable assets to nonprofit...
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New to Nonprofits? Read this first!
Business is business, but anyone working in the nonprofit space will tell you that it’s drastically different than any for-profit company. A new role in a new industry can be overwhelming, so we took to our own team to gather some insight. ...
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How to Create and Use Donor Personas
In marketing, you are always being reminded to create a buyer persona to figure out who your ultimate customer is. In the nonprofit world, you may not have a buyer per se, but you do have a donor. And it is just as important to create a Donor Persona. A...
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