Hamilton: Don’t Throw Away Your Shot – A Smart Analytics Case Study

The Hamilton Phenomenon – How do you maximize every dollar and what types of packages perform best in relation to the hit Broadway show?

There’s no doubt Hamilton tickets are a hot auction item. With a long list of accolades and awards, Hamilton: An American Musical continues to be one of the most popular musicals in production today.  

But where are these tickets most in demand? Who wants them? How much are they willing to bid for them? And, how can you best use them to your advantage in your next fundraising event?