Jul 6, 2021

“Number Crunching”

DepositPhotos.com

This article and image originally appeared in The Meeting Magazine on July 5, 2021. It features Brandy Keller, Vice President of Product at Community Brands. An excerpt is below.

“Brandy Keller, nonprofit event and fundraising expert, and the vice president of product, education and nonprofit solutions at GiveSmart by Community Brands, says there are creative ways planners can capture attendee data that are outside the norm. Of course, post-event surveys are great, and they are a valuable tool for follow-up. But, the response rate may not get you enough data for accurate insights. ‘Consider offering low barrier to entry opportunities to kick off your event, such as virtual sneak peaks, special pricing or added perks for registering before a certain date,’ Keller says. ‘As you capture useful information with those offerings, consider using it to adjust your communication strategy in real time.’ ”

To read the article in its entirety, please visit here.

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What our clients say

We needed a platform to make sales online and to track and display ads for our sponsors. GiveSmart was perfect. We ended up making close to $15,000 more than we had hoped for. Definite better ROI than we anticipated. The interface is easy to use and provides plenty of options to get help if needed.

Michelle M.

The Rotary Club of South Whidbey Island

Using GS has created ease in auction bookkeeping, payments, and generating post-event thank you/tax letters. While we were online during COVID, our interactions with our GiveSmart via phone, email, and zoom were seamless. A representative always got back to us within the day. I would recommend GiveSmart to anyone doing a large online event.

Julie G.

MicroFinancing Partners in Africa

GiveSmart is highly flexible - you can use it for [a] simple registration and check-in, to full-scale galas with complex order forms, onsite upsells, live auctions, seating management, and more.

Jamie F.

Hope Chest for Breast Cancer

GiveSmart is easy to use and ideal for virtual events and can be used for in-person events to manage the silent auction, seating charts, and check-in to the event. Being able to use the platform for unlimited events within the contract year is very useful and being able to add other users and volunteers for different levels of access is helpful as well.

Dawn L.

Literacy Coalition of Palm Beach County