total gifts received from donors
total raised through this event
average gift size for event
Every year, Memorial Medical Center Foundation hosts its annual gala with a ‘Dancing for Our Stars’ competition. In previous years, they garnered support through peer-to-peer fundraising strategies where the dancers would have their own pages and reach out to their networks to ask for donations. In 2018, they were looking for an easier way to collect donations and expand their donor base.
To help Memorial Medical Center Foundation achieve its goals, the [GiveSmart] experts recommended setting up a keyword and using text-do-donate before, during, and after the event to make it easier to reach their constituents, expand their donor base, and encourage in the moment giving. During the event, attendees texted their donations using a keyword. With the live thermometer displayed on the main screen, they could see their donations in real-time, which created more excitement than they’d seen at the event prior.
- 133 total gifts received from donors
- $463,408 total raised through this event
- $290 average gift size for event
GiveSmart is a fundraising and donor management system that enables organizations to accelerate fundraising through configurable, mobile-friendly campaigns, peer-to-peer giving, auction and event management, simple tracking, and secure payment processing.
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Disclaimer: This case study originally featured a nonprofit that used MobileCause. MobileCause is now fully integrated into the GiveSmart platform. All mentions have been edited to reflect the new naming conventions.
The legacy feature set, staff assistance, and training continue to support thousands of nonprofits in raising billions of dollars. We invite you to check out GiveSmart Fundraise, Events, and Donor CRM today.