Jun 30, 2021

Benefits of Digital Ticketing for Your Museum

Nonprofit museum ticket on iphone

Whether you run an art or history museum, children’s museum, science center, aquarium, zoo, botanical garden, or nature center, we have some tips that will allow your museum to transition to digital “touchless” transactions and ticketing with ease.

Make Tickets Easy to Purchase

If online tickets are new for your museum, reduce the growing pains of the transition by making sure that the online ticket system is easy to use for both visitors and staff. You will want a simple form that is as straightforward to use as it is to set up. It is important that the form allows visitors to complete their transactions, on any type of device, quickly. If visitors have too much trouble navigating your ticket form, they may get frustrated and choose to go elsewhere—or use valuable staff resources to voice their complaints!

Reservation Times for Visitors

Health and safety guidelines may recommend that museums limit crowding. One simple way to do this is by limiting the number of people allowed in the museum at one time. You will want to make sure that your ticketing solution allows visitors to choose from a limited number of timed visiting slots.

Support Health and Safety With Digital Tickets

One area of museum operations that has many potential points of contact is the paper ticket purchase process. A staff member hands the visitor a ticket, then the visitor hands the ticket to a staff member at the entry. In just a few minutes, at least three people have touched the same piece of paper! So, instead of using a paper ticket, consider digital tickets. Visitors can open the ticket on their phone and a staff member can scan it for them at arm’s length—no contact!

Art museum ticket checkout screen

Increase Access and Go Mobile

Make it easy for a visitor to buy their ticket from their own mobile device. A mobile-adaptive ticket form will allow visitors to buy their tickets at home, on the go, or on-site at the museum from their own devices. And, if equity is an important value for your organization, providing ticketing access from a mobile device will allow even more people to buy or receive digital tickets to your facility as research shows that for many lower-income Americans, their only access to the internet is on their phone.

GiveSmart forms allow onsite ticket purchases with a simple text. Your visitors can text a keyword or scan a QR code to receive their ticket purchase form quickly and easily on their mobile devices to order tickets with no contact.

Collect Contact Information

It is more important than ever that your museum keep records and contact information for your museum visitors. This way, you can share upcoming museum information, events, and fundraising opportunities.

Consider using a digital ticketing form to protect the safety of and make it easier for museum visitors, staff, and your community. Ticketing systems, like those from GiveSmart, will make it easy for your facility to adapt touchless ticketing technology.

Our goal at GiveSmart is to help nonprofit organizations create and manage successful digital fundraising campaigns, raise more money and retain donors longer. Request a free demo with one of our fundraising experts to learn, step by step, how GiveSmart can simply help set up your campaigns while transforming your results.


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What our clients say

We needed a platform to make sales online and to track and display ads for our sponsors. GiveSmart was perfect. We ended up making close to $15,000 more than we had hoped for. Definite better ROI than we anticipated. The interface is easy to use and provides plenty of options to get help if needed.

Michelle M.

The Rotary Club of South Whidbey Island

Using GS has created ease in auction bookkeeping, payments, and generating post-event thank you/tax letters. While we were online during COVID, our interactions with our GiveSmart via phone, email, and zoom were seamless. A representative always got back to us within the day. I would recommend GiveSmart to anyone doing a large online event.

Julie G.

MicroFinancing Partners in Africa

GiveSmart is highly flexible - you can use it for [a] simple registration and check-in, to full-scale galas with complex order forms, onsite upsells, live auctions, seating management, and more.

Jamie F.

Hope Chest for Breast Cancer

GiveSmart is easy to use and ideal for virtual events and can be used for in-person events to manage the silent auction, seating charts, and check-in to the event. Being able to use the platform for unlimited events within the contract year is very useful and being able to add other users and volunteers for different levels of access is helpful as well.

Dawn L.

Literacy Coalition of Palm Beach County