ymca-florida-first-coast

YMCA Florida First Coast

$
raised
kids sent to camp!
min
fundraising goal achieved

“[GiveSmart] makes giving very exciting. We were so thrilled when donations started flooding in and we reached our goal in three minutes."

— Lauren Hopkins, Development Director

Challenge

Solution

First Coast Y is a volunteer-driven organization. Each year, they host their annual Y-BASH, an event to reflect on the past year and acknowledge the special people who have continuously given back to the Y and their community. They decided to offer free admission to the previously ticketed event, and in return, they hoped their supporters would be able to meet their bold fundraising goal of sending 20 kids to camp.

Without a need to sell tickets, First Coast Y used text-to-RSVP and had an outstanding response of 800 attendees. During the most compelling moment of the evening, with a young camper speaking about his experience, the First Coast Y CEO asked attendees to pledge to help send more kids to camp by texting CAMP to 91999 to accomplish their fundraising goal at the event.

Impact

Donations rolled in, the CEO called out donor names, and the live fundraising thermometer shot up. Within 3 minutes, they had exceeded their goal with 125 attendees making text-to-give donations, raising $11,000. This money went towards helping to send 22 kids to camp.

Smiling African American woman using digital tablet.

Records show the YMCA of Florida’s First Coast was started in 1908. Today, they have 13 membership facilities, one resident camp, one charter elementary school, 40 school-based child care sites, two facilities for people with developmental disabilities and three youth development campuses.

GiveSmart is a fundraising and donor management system that enables organizations to accelerate fundraising through configurable, mobile-friendly campaigns, peer-to-peer giving, auction and event management, simple tracking, and secure payment processing. 

Our mission is to help nonprofits and organizations reach their fundraising goals while creating an engaging, exciting, and easy giving experience for their donors. All. Year. Round. Click here to get started with GiveSmart. 

Sydney,Australia - August 24,2014: Competitors in the 'Color Run' fun run in Centennial Park. Runners are doused in coloured powder, bubbles and water as they run the 5K course.

Disclaimer: This case study originally featured a nonprofit that used MobileCause. MobileCause is now fully integrated into the GiveSmart platform. All mentions have been edited to reflect the new naming conventions.  

 The legacy feature set, staff assistance, and training continue to support thousands of nonprofits in raising billions of dollars. We invite you to check out GiveSmart Fundraise, Events, and Donor CRM today.