The benefits of implementing mobile fundraising technology
This case study follows the Colorado chapter of Make-A-Wish (MAW) through the first three years of implementing mobile giving technology at their fundraising events. MAW increased their auction revenue by 45%, streamlined their checkout process, collected more payments, and improved their donors’ experiences at special events.
In the past, guests had to choose between meeting celebrities or participating in the auction, but with GiveSmart’s integrated solution guests could do both.
This case study reveals:
- How Make-A-Wish Colorado saw a 45% increase in auction revenue
- Challenges with checkout and GiveSmart’s solution
- How mobile bidding enhanced special events
Download it here!