Fundraising Guide: Creating Your Perfect Peer-to-Peer Campaign

Peer-to-peer (P2P) fundraising involves volunteer fundraising ambassadors, usually families, supporters, community partners, and volunteers who raise money for your organization through personal outreach for donations. 

Funds raised from P2P campaigns can support programs that directly impact their volunteer fundraisers—supplies, supporting programs, or projects. They are also often used to fundraise for more broad programs through involvement by the entire community—jog-a-thons, run/walks, bowling, and more.  

Download this fundraising guide for:

• A sample timeline to help you better manage planning your P2P event(s)
• Best practices for P2P campaigns, including tips for better storytelling and creating an incentive plan that works
• Successful examples to inspire your upcoming P2P fundraising campaigns
• And more!